I changed my route, but I still felt like I was heading nowhere.

The visual was initially drafted in Photoshop, then printed in A3 format. The sheet was dragged across the ground, stepped on in sneakers, folded and crumpled multiple times.

During a smoking break (we do not encourage smoking), it was lightly burned with a cigarette, creating a small cavity in the bottom-left corner, which later became the spot for the YKHKN logo.

All torn edges were taped, and an additional A3 sheet was attached underneath for support. The “FUCK IT” bar was printed separately and placed on top.

After scanning, the final file was processed in Camera Raw.